Biologica Diagnostics - Product Design for a Medical Laboratory

01 Challenge

Biologica Diagnostics is a German start-up offering innovative medical laboratory tests. I've been involved in the project from the very begining, playing a key role in the process of building a new product - including strategy, branding, product design, data visualization and digital solutions.

The goal was to stand out from the crowd, emphasize brand's innovative approach and develop products that offer an excellent user experience for patients and medical consultants.

It was crucial to create a laboratory test that is clear and easy to understand regardless of patients age, and helps physicians to set diagnosis faster and more precisely.